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Response 1: <br />ProjecVEvent <br />Description * <br />The Kittitas County Historical Museum has a new and fun idea to help drive visitors <br />to not only spend the night in our county, but increase sales for local businesses. A <br />county-wide scavenger hunt will feature clues based on Kittitas County history. local <br />points of interest, and artifacts held within the Museum: and will enhance brand <br />aware'ress and visibility for the Museum through these items and creating and <br />broadening unique partnerships between the Museum and business padners across <br />Kittitas County. This will include online video production and dislribution; printed <br />nraps to tour local businesses and areas in Kittitas County; social media marketing; <br />newsletter production and distribution: and website updates. <br />Each week for 52 weeks, clues will be given leading scavenger hunt participants to a <br />new business partner somewhere wrlhin Kittitas County. Clues will be provided <br />through videos promoted on social media, which will link back to the website where <br />all the clues and previous scavenger hunts will be available for anyone to play at any <br />time. Those parlicipating will be asked to find a logo of the Museum within the <br />business, then take a photograph of tlremselves with the logo and post it on a social <br />tnedia platform using #VisitKCHM. Then each month. someone will be drawn from <br />those who submitted their photographs with the hashtag to win a gift certificate for <br />$200. <br />Social media posts, website updates, and the newsletters would all promote the <br />scavenger hunt along with highlighting ongoing activities of the Kittitas County <br />Historical Museum and the clues given. Each week will also promote the business <br />partner. hopefully leading to individuals visittng and spending money at that location. <br />There has been documented success with other programs at the Museum and we <br />anticipate this same success extending to the new scavenger hunt activity. Our <br />friends at the Tacoma Historical Museum and Clark County Historical Museum have <br />also seen success wiih similar programs. Additionally, this plan is focused on <br />sharing information and encouraging individuals to explore Kittitas County and ils <br />history while staying safe in these uncertain times. Since 2020, many of our plans <br />have been cancelled as indoor rules and regulations keep changing. By sharing our <br />local history in these new formats, we intend to draw interest in the community from <br />individuals from the entire western United States who may be planning upcolning <br />trips or are interested in history and our community. <br />2500 tharactef lirnil <br />Video Link Pleese pro\ridt'us link 1o a brief video sunrorary ot you organization's e\rent4lroiect. Ycu iJLiSl- bil presenl at the <br />Q&A meelirrg in No.Jerrl)er lo (lualily for lundiiq. <br />https:l/youtu. belmQbL-0JlBBo <br />List of lntended Use of Funds* <br />Online Advertisement Prod uction and Marketing <br />Video Production <br />Website Updates <br />Speaker and Talent Fees <br />2l Supporting Kittitas Couniy as a tourism destination <br />1. Away from their place of residence or business and staying overnight in paid accommodations; <br />2. To a place fifty miles or more away from their place of residence or business for the day or staying overnight; <br />3. or from another country or state oulside of their place of residence or business. <br />You must provide the evidence utilized in determining your projections.