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Past Methodology* <br />Projected <br />Methodology* <br />Methodology <br />Narrative* <br />Application Questions: Part 5 <br />\l,ftal rnethodology did you use to calcuiate the 201 I actual numile.s? <br />* Direct Count (prefened) <br />,, lndirect Count <br />, Representative Survey <br />Y, lnformal Survey (prefened) <br />I Structured Estimate <br />Other <br />i.rthal Ielhodology wili you use to calcillate the !pcoming nu[1bers? <br />rr Direct Count (prefened) <br />r' lndirect Count <br />I Representaiive Survey <br />{ lnformal Survey (prefened) <br />Structured Estimate <br />Other <br />Please explain. <br />We use multiple methods of calculaling pa(icipants and where they are traveling <br />from. These methods include zip code tracking. direct counts, and informal surveys. <br />This past year we added a zip code tool to our event cards which has allowed us to <br />track a percentage of travelers attending events and activities. This method has <br />allowed us to validate that our events are attracting visitors from greater than 50 <br />miles in distance. We have also been able to validate that tourists from outside of <br />the State of Washington and even the United States are stopping and exploring Cle <br />Elum. <br />Our direct count methods include conducting walking counts throughout our events. <br />This is occurring at least every half hour out at locations where events are being <br />held. We also ask retail partners to help keep track by counting shoppers in their <br />businesses. <br />Addiiionally, we measure our results ihrough Google analytics, registration forms, <br />and social media reports on ads placed and engagements. We will also be adding <br />data from our new website which will feature as our hub for communication. <br />Slarting in 2022. we will be adding an informal survey to our marketing materials, <br />asking participants whether they are lodging overnight during their experience at our <br />events. At this time, it is hard to collect data direcily from our hotels, this process will <br />allow for a sarnpling of findings in relation to lodging. <br />2500 cha.acter limit <br />8l Funding <br />Does your organization have, or have you applied for, grant fundrng from other sources? lf not, why not? lf yes, please list <br />the funding you have for the project, including any volunteer and in-kind sources in Question 9l Project Budget <br />Overview. <br />Funding sources and amounts which have not yet been secured will be listed separately, in the field(s) directly below. <br />Finally. what changes would occur if the project couldn't be funded? <br />Other Funding*Does yoilr ofqarizaiion have. or have yoo applied lor fuBditrg from olbea sources? <br />*, Yes 'r No <br />Funding for which you have applied but not yet secured