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·Small Agency,5 visits <br />•Medium Agency,10 visits <br />•Large Agency,15 visits <br />•Professional Prevention Partners (Safe Kids,Power Squadron,USCG Auxiliary,etc.): <br />Engaging partners can multiply the effectiveness of a marine law enforcement program's <br />effectiveness by increasing its area of influence and leveraging the resources of partners. <br />Partnering activities include meetings,conference calls,event participation,and actual on-water <br />time.Agencies should report the hours spent working with Prevention Partners conducting RBS <br />activities in their jurisdictions as well as meetings,conference calls etc. <br />•Small Agency,1 hour <br />•Medium Agency,3 hours <br />•Large Agency,5 hours <br />Media Contacts:Agencies should distribute recreational boating safety content through their own social <br />media channels,social media channels of their partners,or the news media. <br />•Owned Media:This is the number of hours spent on this activity and the number of posts or <br />articles distributed through communication channels that are owned and managed by the agency, <br />like the agency website,social media channels (Facebook,Twitter),newsletters,etc. <br />•Small Agency,4 hours <br />•Medium Agency,8 hours <br />•Large Agency,16 hours <br />•Earned Media:This is the number of hours spent on this activity and the number of articles <br />broadcast through media channels that are not managed by the agency.Examples include <br />stories in the newspaper,radio,television.Agencies should also count the number of recreational <br />boating safety posts on the social media channels of partner organizations when the agency can <br />show that the posts are the result of its interaction with that partner. <br />•Small Agency,4 hours <br />•Medium Agency,8 hours <br />•Large Agency,16 hours <br />•Campaigns;Operation Dry Water,Spring Aboard,National Safe Boating Week,and Safe <br />Paddling Week:See the SOAR web form for reporting requirements,and goals for all agencies <br />regardless of size is participation in these campaigns.The State Parks Recreational Boating <br />Safety Communication staff will distribute content to all agencies for each of the campaigns, <br />making participation quick and simple.These campaigns can have a powerful impact if all <br />agencies participate. <br />•The Operation Dry Water campaign is a national campaign focused on the deterrence of <br />boating under the influence.Participation in this campaign is mandatory for all agencies <br />that receive a federal assistance grant.It is a combination of emphasis patrols and media <br />the weekend before the Fourth of July. <br />•The Sprinq Aboard campaign is a national campaign designed to encourage all boaters to <br />take a recreational boating safety class.It occurs in late March. <br />•National Safe Boatinq Week is a nationally observed week focused on encouraging all <br />boaters to wear their lifejackets.In addition to media posts,agencies are encouraged to <br />Updated 10/28/2020 Page 19 of 24