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Future Plans*Gallery One produces a balanced operating budget every year. We are fortunaie <br />to have diverse income streams to help balance any specific program or event <br />shorlcoming. ln addition, u,e have buili up a modest reserve as a parachute fund if <br />needed. We have done everything \ /e can to not "cancel" events this year. but <br />instead reimagine them through a combination of in person and online offerings- <br />Our events and activities are covered through a conrbination of ticket sales, <br />sponsorships, volunteerism, and donations. <br />2500 character linil <br />Application Questions: Parl 4 <br />6l Additional lnformation <br />Provide any additional information which will assist the Lodging Tax Advisory Committee in evaluating your <br />project and its benefit to tourism. <br />2020 lnformation lf yor"i lr:id a planned event in 2020. vvl-relher it \aas able lo lake place or not. please desoribe any successrx and <br />challenges yoir expu iencerJ. <br />Due to COVID-19, Gallery One has had to cancel or postpone nrany events and <br />activities. Our response uas to nrake sure that our community near arrd far had <br />access to the conlenl by providing online versions ol our exhibits, our classes, our <br />events and oLrr gift shop. We responded in the folloWng ways: <br />- create virtual learning opportunities through zoom <br />- create "to-go" art kits with materials and instructions <br />- put our studio tours online via Facebook and create 360 studio shots for artists <br />for an immersive experience <br />- launch our online gift shop <br />- do orre of the first virtual PechaKucha events <br />- change our benefit auction and event to a hybrid event <br />- hire a marketing e&ert to help push out content <br />- cancel, postpone or extend exhibits such as First Fridays, President's Dinner, <br />Soup Line, facility rentals <br />Some experiments have been better recerved than others bu1 overall they have <br />increased our online presence and also to help generate some income for the <br />organization. PechaKucha while not profitable currently has over 3000 vier,rs on <br />YouTube from around the qlobe. Our YouTube site has gorre from one to 204 <br />su bscribers. <br />We are very tortunate to have a brick and mortar location that can still welcome <br />visitors into our space. We have had to reduce hours so that we can handle the <br />ucrkload the pandemic has thrr"rst upon us but rre are now operating six days a <br />ueek. <br />With the support of Lodging Tax funds, we have r,lrcrked lirelessly lo make sure that <br />our "brand" is not forgotten by our visitors near and far through the above efforts <br />so that Ellensburg is still knoran as a place to visit through general marketing <br />efforts. <br />2500 character lirit <br />Additional Information 2500 character linit <br />Supporting Documents Yor: mry upknd arry sLrpg)rtilg.bounents such as graphs, inages. cli;rgrars. narketing n-alerials. elc. <br />2021 E*ribits and Evenls- Gallery One.pdf 5.41M8 <br />Y(x-l are allor'red tr: subnjt up to 3 single page (L-S Letter) docurcnts in JFG. FD: or -llFF f(rl'fl€t <br />7l Previous Lodging Tax Grant lnformation