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EXHIBIT ''B'' METRICS FOR EVALUATION DELIVERABLES <br />Assessment <br />Performance will be assessed by the County Lodging Tax Advisory Committee based upon information <br />provided by the Chamber which will include: <br />1. Monthly report with content focuses for the previous month <br />2. Users <br />3. Organic Users <br />4. Social Media Data <br />5. Newsletter Data <br />5. ln addition to the goal for Lodging Tax receipts to increase up to five percent (5%) annually overall <br />County Lodging Tax revenue will be compared with previous year receipts. <br />6. Sales tax summary for tourism based business categories (to be supplied monthly by the County)