Laserfiche WebLink
Appendix C: College Town Examples <br />Ellensburg is often known for either the Ellensburg Rodeo or as the home of Central Washington <br />University. The strategic plan committee discussed various ways that Ellensburg and Central Washington <br />University might collaborate more closely. Committee members and stakeholders interviewed had <br />diverging views on Ellensburg leaning more into its college town image. The following are examples of <br />how other towns of roughly similar size have collaborates with their colleges of roughly similar size. <br />University of ldaho I Moscow, ldaho <br />Population: 25,746 College enrollment: 1L,780 <br />1. Cross-referencing on website. Visilnoscowid.com shows a collaboration with with Visit ldaho, <br />the City of Moscow, University of ldaho and Moscow Chamber of Commerce <br />a) Messaging is inclusive of university, Video tagline on homepage is "University. Diversity. <br />Curiosity." <br />b) Website promotes University of ldaho sporting events. <br />c) Promotes University of ldaho facilities. For example, the university arboretum is included <br />under Outdoor Recreations & Rentals <br />d) They don't post on social anymore, but their old posts include images of the u niversity <br />a ) lgto-s :/lw ww. i nsia e ra qt. cs rilv.is"it rn gtgow i cl a h ol <br />2. College banners on main street <br />3. Collaborativeevents: <br />a) Annuallrick-or-treqling where community members go on-campus <br />b) Annualdowntown btock oarty hosted by U of I and the City of Moscow <br />c) Annual fair is free which rnakes it very welcoming to students <br />d) Annual Lionel Hampton Jazz Festivalwhich partners with a lot of local businesses, a lot of locals <br />are involved as well <br />e) Annual Paint the Palouse event where students paint the homes of people in need <br />f) Welcoming signs at Farmers Markets for students (above) <br />City oi Illensburg <br />Five-Year Tourism Strategic Plan <br />2019 82