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event/project funding request? Response 3: Measuring Results *\{f,nt tools will you use to reasure you[ event's ifpact on tourisn? Flease be specific and provide dxanples. Varlous surveys are conducted io help measure the impact of tourism. Each show has conducted surveys capturing information such as: where shoppers come from, is ihis their first time to Ellensburg, did they stay the night and what are they doing while in town. Vendors are surveyed on how many stay the nighi, wirat type of lodging and how many nights are stayed. Partnering with the Chamber of Commerce lo send an electronic survey to all the follora,ers of the tourism campaigns; tracking if they came to the event, did they stay the night, if so wtrere and what did they do while in the area. Social media surveys are conducted collecting daia on wtrere people travel from, did they stay the night and nirat did they do Wrile in towr. 2500 character linit A. ls ycur prcjecUevent year-round or is it seasonal tr datesp€cific? C Year Round C Seasonal O Date Specific Your sdection here shcuh be supported by the dates yor.r provided above, in the Rcject or 6rent lnfornstim section. B. \ trat strategies will you erqCoy to assure you are attracting tourists frmrat least 50 niles away? Ellensburg's centralized location in Washington encourages visitors to travel from all corners of the state. Targei marketing will assure I am attracting tourists from at least 50 miles ai'ray. Marketing advertising money will be used in the Seattle/Portland market as vr,ell as Canada and Central Washington area including Wenatchee, Moses Lake and Tri-Cities to name a few Not only do shoppers come from all over, but vendors do as uell, wiih places like Sandpoint lD., Hermiston, OR., Waterville, Moses Lake, Puyallup, Edmonds, Spokane and more. These vendors all have their ou,n folloWng of fans which will travel to catch them at their next show. 2500 character linit C. Wrat strategies will you use to assist in nErketng all of ldttitas County as a tourist destination with ydlr evenVproject f unding request? Marketing is the key strategy to promoting the entire County. Junk-tiquen's \Mebsite and social media will like and share the tourism campaigns of Ellensburg, Cle Elum and the entire County. There are links to accommodation locations, dining and events county-vr,ide on the Junk-tiquen rnebsite. lwill cross promote by partnering with fellow events. 2500 character linit Response 3 A: Measuring Results* Response 3 B: Measuring Results* Response 3 C: Measuring Results* Application Questions: Part 3 4lCollaboration lf your organization collaborates or has created partnerships with other organizations, groups, or other events, how is this accomplished? Collaboration *Although lam an individual putting on an event lhave many partners that I plan to work with throughout the year, such as: Kittitas County Chamber of Commerce - member related promotions such as weekly bulletin, business after hours, netriwrking activities, etc. Huffman Farms - possible display area during her event throughout October in return I provide space for her during my event. Promotion of her event on social media. Thorp Fruit & Antique Mall - fliers and cross promotions Roses and Rust - fliers and cross promotions Functional Junk Salvage - fliers and cross promotions Cross promotions are visible on my r,rebsite, reflecting added value spent in the communities throughout the entire Kittitas County. Example: accommodations listing, dining options, links to dormrtown associations, etc. 2500 character linit