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LT-2020-017
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2020-01-21 10:00 AM - Commissioners' Agenda
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LT-2020-017
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Last modified
2/19/2020 12:27:39 PM
Creation date
2/19/2020 12:26:36 PM
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Meeting
Date
1/21/2020
Meeting title
Commissioners' Agenda
Location
Commissioners' Auditorium
Address
205 West 5th Room 109 - Ellensburg
Meeting type
Regular
Meeting document type
Fully Executed Version
Supplemental fields
Alpha Order
d
Item
Request to Approve the 2020 Lodging Tax Grant Agreements for Special Events and Projects
Order
4
Placement
Consent Agenda
Row ID
59336
Type
Agreement
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Response 2.2: 2.To a place fifty miles or rrnre away fromtheir place of residence or business for the day or staying overnight; <br />Projection * We project that with the added advertising and promotions outside of Kittitas <br />County that we could expect the numbers to rise to 30% or more. <br />2500 character linit <br />Response 2.2; A high percentage of our inductees are from out of state including Canada. 15% of <br />Evidence* the attendees at our 2019 Induction were from outside Kittitas and Yakima <br />Counties, with 3% from out of state. The Ellensburg Rodeo attracts many tourists <br />during the Labor Day weekend of patrons that have great interest iri the historical <br />displays. At the Western Village we have tracked the 50 miles or more visitors and <br />they number 159 that have signed our guest book and let us know they have come <br />to stay for the weekend. <br />2500 character limt <br />Response 2.3: 3. or fromanother country or state outside of their place of residence or business. <br />Projection * Although hard to quantify, being this is our first year, the visitors to our museum will <br />stay overnight because we will piggy back on the many other events like Spirit of <br />the West, Western Art Show and Clymer Rendezvous, people will purchase meals, <br />gas and gifts while here. We will target these special events to increase the <br />overnight stays with multiple things to do in Kittitas County. Using the Dean Runyan <br />and Star reports and the Jay Ray survey we see the potential for over night stays <br />and the dollars it would bring to the county. <br />2500 character limit <br />Response 2.3; No evidence available for this our first year. <br />Evidence* 2500 character limit <br />Application Questions: Part 2 <br />31 Measuring Results <br />What tools will you use to measure your event's impact on tourism? Please be specific and provide examples. Include the <br />following information: <br />A. Is your project/event year-round or is it seasonal or date -specific? Go to definitions of terms. <br />B. What strategies will you employ to assure you are attracting tourists from at least 50 miles away? <br />C. What strategies %all you use to assist in marketing all of Kittitas County as a tourist destination with your <br />event/project funding request? <br />Response 3: Wiat tools will you use to measure your event's impact on tourism? Rease be specific and provide exarrples. <br />Measuring -Results* -Tools used -to track attendance will be a -guest book sign in, on line tracking with <br />EventBrite for all ticket sales to events, website and Facebook tracking. We will <br />engage the hotels and motels locally to help track the stays and search for other <br />means available to us. We will be very assertive to track visitors to our new <br />Response 3 A: <br />Measuring Results* <br />Response 3 B: <br />location, where they are from and how they heard about the new museum. <br />2500 character lirrit <br />A. Is your project/event year-round or is it seasonal or date -specific? <br />f? Year Round r Seasonal r, Date Specific <br />You selection here should be supported by the dates you provided above, in the Project or Event Information section. <br />B. What strategies will you employ to assure you are attracting tourists fromat least 50 miles away? <br />Measuring Results* Our project is year around in that the museum will be open to the public 6 days a <br />week. The strategies to assure we are attracting people from 50 miles away will be <br />with advertising thru radio, T.V., newspaper, national magazines, Facebook, <br />signage and brochures plus newsletters sent out to our membership. <br />2500 character lirrit <br />
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