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016- Western Art Association
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01. January
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2020-01-21 10:00 AM - Commissioners' Agenda
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016- Western Art Association
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Last modified
1/16/2020 1:39:24 PM
Creation date
1/16/2020 1:38:38 PM
Metadata
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Meeting
Date
1/21/2020
Meeting title
Commissioners' Agenda
Location
Commissioners' Auditorium
Address
205 West 5th Room 109 - Ellensburg
Meeting type
Regular
Meeting document type
Supporting documentation
Supplemental fields
Alpha Order
d
Item
Request to Approve the 2020 Lodging Tax Grant Agreements for Special Events and Projects
Order
4
Placement
Consent Agenda
Row ID
59336
Type
Agreement
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Response 3:v\hat tools will you use to rmasure your event's iripact on tourism?Rease be specific and provide exarrples. <br />Measuring Results Measuring the impact our event has on tourism uses the following tools;ticket <br />sales,auction sales,sales by artists from their booths,surveys by artists,greeters <br />at the show,and CWU tourism students. <br />For 2020 we understand that all events using lodging taxfunds will be given a short <br />set of survey questions created by the committee to be completed by visitors to <br />events.This survey was not available in 2019 and should If it is not being used this <br />year we will continue with our questionnaire asking that they be completed and <br />retuned to a greeter for entry in a drawing to be held on Sunday,need not be <br />present to win. <br />2500 character lirrit <br />Response 3 A:A.Ls your projectlevent year-round or is it seasonal or date-specific? <br />Measuring Results O Year Round C Seasonal R Date Specific <br />Your selection here should be supponed by the dates you provided above,in the FVaject or Event Inforrmtion section. <br />Response 3 B:B.What strategies will you errploy to assure you are attracting tourists fromat least 50 niles away? <br />Measuring Results Over 70%of our direct mail lists are addresses outside of Kittitas County and over <br />50 miles travel distance (one way).Our TV commercial covers areas in <br />Washington,Oregon and Idaho.Magazine ads,i.e.:Western Art Collector,Art of <br />the West,True West are received directly from the publisher via subscription <br />mailings <br />2500 character lirrit <br />Response 3 C:c.v\tiat strategies will you use to assist in rrerketing all of Kittitas Ebunty as a tourist destination with your <br />Measuring Results*event/projectfundingrequest? <br />We advertise locally following the seven day rule.The direct mailing we send <br />includes other things to do in Kittitas County such as golf,hiking,fishing,other <br />events during the year.Our website links to other organizations for further <br />information.The two logos,My.Ellensburg and Live Life in Color logos are on all <br />our mailings,rack cards,TV commercial,newspapers,magazine ads,online and <br />social media and website. <br />2500 character lirrit <br />Application Questions:Part 3 <br />4|Collaboration <br />If your organization collaborates or has created partnerships with other organizations,groups,or other <br />events,how is this accomplished?
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