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Response 1: We host new exhibit openings a minimum of 12 times a year. We host a first Friday <br />Project/Event event where we have 200-400 patrons in an evening. These funds are used to <br />Description* encourage tourists and community members to attend our openings and our <br />exhibits.We will be hosting a speaker series and a music series in the coming year. <br />We target the tourist market that resides West of Ellensburg (Seattle)and East <br />(Spokane) as well. We are tapping into the group that supports the Arts. <br />We print postcards,and posters that are distributed locally and advertise digitally <br />and in print in the other markets that are at least 50 miles away. <br />Promotion in town $150 X7= $1050 <br />Ads in Spokane Review $150 X7 =$1050 = 500,000 impressions per month <br />Seattle Weekly summer brochure $675.00 <br />Seattle Times Digital advertisement $250 X 5 = $1250 <br />Total $4025.00 <br />We also use social media as much as possible. <br />2500 character limit <br />List of Intended Use of Funds* <br />Printing charges see above $1050 annually <br />Ads in Spokane Review $1050 <br />Seattle Weekly Summer Tourism brochure $675 <br />Seattle Times $1250 <br />21 Projections of Increased Tourism <br />Please provide the following estimates of how any money received will result in increases in the number of people <br />traveling for business or pleasure on a trip: <br />1. Away from their place of residence or business and staying overnight in paid accommodations; <br />2. To a place fifty miles or more away from their place of residence or business for the day or staying overnight; <br />3. or from another country or state outside of their place of residence or business. <br />You must provide the evidence utilized in determining your projections. <br />Response 2.1: 1. Away fromtheir place of residence or business and staying overnight in paid accorn Wations; <br />Projection* The monies we receive help to promote our exhibits, and we advertise out of the <br />area. If we don't advertise in the areas out of town, we have little hope of getting <br />them to come visit. When we host events in tandem with other groups we have a <br />good chance of getting them to stay, Artists who come to Ellensburg from out of the <br />area, are given our promotional materials to send to their collectors and buyers. <br />We are offering new events as well. So we are extending our outreach, to people <br />who would come to see the exhibit or event and therefore spend the night in paid <br />accomodations. <br />I don't know how to project more numbers that the folks I know are coming --I would <br />assume that the advertising reach would bring toursim dollars in. If there is a <br />formula to calculate this I would like to know! <br />2500 character limit <br />Response 2.1: Evidence : This year so far we have had 12 artists from out of town. They have (or <br />Evidence* will) stayed in town twice for their show opening and closing. I also have at least 6 <br />artists who will be coming to pick up their Art at the end of the month. They will stay <br />in town for one night, that accounts for 18 hotel stays at the minimum. I can <br />estimate that they have had collectors that have come to view their work, perhaps <br />one per artist. <br />2500 character lint <br />