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<br />24 <br /> <br />Tourism plan’s visitor survey follow-up <br /> <br />A web-based survey collected of visitors to the Cle Elum, <br />Ellensburg, and Kittitas County Chambers of Commerce as well as <br />through postcard handouts and other printed materials at various <br />locations throughout the county generated 359 survey responses. <br />Survey respondents indicated their areas of geotourism interest <br />(historical, cultural, environmental, agriculture, and recreation) and <br />their interest in receiving more detailed information on each <br />interest area. <br /> <br />Would like more information on: Yes Return Percent <br />Historical 93 20 22% <br />Cultural 109 32 29% <br />Environmental 48 11 23% <br />Agriculture 53 16 30% <br />Recreation 75 19 25% <br />Total 378 98 26% <br />Note: most respondents had more than one interest area. <br /> <br />Follow-up surveys were conducted for each geotourism interest that <br />included mapped destinations and attractions along with specific <br />questions whether additional information would generate an <br />increased interest in visiting Kittitas County. <br /> <br />Will you visit Kittitas County more now that you are aware of the <br />extent of destinations and attractions in your geotourism area of <br />interest? <br />Historical tourists No Maybe Yes <br />Historical districts and landmarks 0% 40% 60% <br />Barns and farmsteads 15% 65% 20% <br />Historic railroads and roads 16% 32% 53% <br />Mining sites 15% 40% 45% <br />Logging areas and sites 26% 47% 26% <br />Museums and Native American sites 0% 65% 35% <br />Interpretive centers, kiosks, trails 10% 60% 30% <br />Cultural tourists No Maybe Yes <br />Barn quilts 25% 44% 31% <br />Art galleries, studios, performances 6% 44% 50% <br />Museums and Native American sites 16% 31% 53% <br />Interpretive centers, kiosks, trails 6% 52% 42% <br />Environmental tourists No Maybe Yes <br />Public lands 0% 45% 55% <br />Unique wildlife habitat areas 0% 45% 55% <br />Extent of wildlife species 0% 45% 55% <br />Interpretive centers, kiosks, trails 9% 45% 45% <br />Agricultural tourists No Maybe Yes <br />Farms, markets, and produce stands 7% 33% 60% <br />Wineries and breweries 13% 44% 44% <br />Barn quilts 13% 63% 25% <br />Recreational tourists No Maybe Yes <br />Winter trails 32% 32% 37% <br />Public accesss/boating access 11% 42% 47% <br />Horse trails 63% 26% 11% <br />Hiking trails 16% 32% 53% <br />Mountain bike trails 47% 26% 26% <br />Off-road vehicle (ORV) trails 63% 21% 16% <br />All-terrain vehicle (ATV) trails 63% 21% 16% <br />Dog trails and hotels that allow dogs 16% 42% 42% <br />Picnic facilities – groups 11% 44% 44% <br />Tent and RV campgrounds 26% 26% 47% <br />Fishing access sites 16% 32% 53% <br />Hunting and shooting sites 63% 21% 16% <br />Note: some attractions, like museums, and interpretive centers were <br />applicable to more than one geotourism interest. <br /> <br />§ Geotourism activities generating MOST likely visitation after <br />being provided information on Kittitas County attractions – <br />include historical districts and landmarks (60% of the follow-up <br />respondents will visit more now that aware of attractions), farms, <br />famers’ markets, and produce stands (60%), public lands (55%), <br />wildlife habitat areas (55%), extent of wildlife species (55%), <br />fishing access sites (53%), museums and Native American sites <br />(53%), historical railroads and roads (53%), hiking trails (53%), art <br />galleries, studios, and performances (50%) suggesting that <br />outreach will be most effective for these attractions since the <br />survey respondents do not know or have not visited these <br />destinations. The expenditure projections indicate these