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LT2018-015 KEEN
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2018-01-16 10:00 AM - Commissioners' Agenda
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LT2018-015 KEEN
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Last modified
6/13/2018 12:42:10 PM
Creation date
6/13/2018 12:40:02 PM
Metadata
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Template:
Meeting
Date
1/16/2018
Meeting title
Commissioners' Agenda
Location
Commissioners' Auditorium
Address
205 West 5th Room 109 - Ellensburg
Meeting type
Regular
Meeting document type
Fully Executed Version
Supplemental fields
Alpha Order
u
Item
Request to Approve the 2018 Lodging Tax Agreements
Order
21
Placement
Consent Agenda
Row ID
41806
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Bird Fest 2018 <br />ONL INE: 0 · u ,,mofA <br />Google Display Network Advertising <br />Online Paid Ads: Facebook <br />BirdWatchingDaily.com website ad <br />Cornell Lab's AIIAboutBirds.org 50,000 views <br />Ad Pl'O duullon <br />NPR <br />PANDORA <br />Production <br />Brochure Printing <br />Onl in e <br />Paid Online Advertising: <br />Google Display Advertising : March, April <br />Social Media in May <br />Website advertising in April <br />$ 1,700.00 <br />$ 1,200.00 <br />$ 600.00 <br />$ 500.00 <br />$ 635.00 <br />$ 5,000.00 <br />$ 2,000.00 <br />s 100.00 <br />$ 1,000.00 <br />TOTAL: $ 10,635.00 <br />Advertising online via Google Display Advertising Network in March and April. <br />Campaigns will target argeting Photography, Hiking, and Birding Sites in the <br />South Seatte and Central Washington areas <br />Paid Facebook advertising in month leading up to the event in the South Seattle <br />AND Central Washington Areas. <br />BirdWatchingDaily.com Medium Rectangle Ad in April. 3oopx x 25opx. Only 5 <br />advertisers allowed per month per zone. 3oox250 ad in April 11 newsletter <br />Cornell Lab's AIIAboutBirds.com., $500 buys 50,000 page views. 3oopx x 25opx <br />Radio -NPR + PANDORA <br />NPR: 20 ads in APRIL : $3600. All areas. <br />MyEllensburg.com/Centrn lW11 hingtonColor.com Added Value <br />Post shares and organic posts highlighting event from MyEllensburg and CentralWashingtonColor pages. <br />Listing of event details in April+ May Newsletters. 3 total newsletters for Ellensburg. <br />Partnership Budget Approval <br />9/27/2017 5:30 PM
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