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LT2018-001 Gallery One
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2018-01-16 10:00 AM - Commissioners' Agenda
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LT2018-001 Gallery One
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Last modified
6/13/2018 12:39:10 PM
Creation date
6/13/2018 12:37:09 PM
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Meeting
Date
1/16/2018
Meeting title
Commissioners' Agenda
Location
Commissioners' Auditorium
Address
205 West 5th Room 109 - Ellensburg
Meeting type
Regular
Meeting document type
Fully Executed Version
Supplemental fields
Alpha Order
u
Item
Request to Approve the 2018 Lodging Tax Agreements
Order
21
Placement
Consent Agenda
Row ID
41806
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Response 3 B: <br />Measuring Results * <br />Response 3 C: <br />Measuring Results* <br />B. IMlat strategies will you en-ploy to assure you are attracting tourists from at least 50 niles away? <br />1. Anniversary booklet production, mailing and printing $2 ,750 <br />Gallery One has produced a 16 page anniversary booklet that includes a calendar <br />of events , exhibits, calls to artists and a brief timeline. Costs =uld offset 36 % of <br />printing costs and mailing expenses for out of county addresses and locations. <br />36 % of printing cost is $1,424. Mailing and distribution costs are roughly $1,300. <br />2-3 . Print and Radio Advertisemen ts -$9,500 <br />-Continue radio advertising statewide to reflect the demographic of our exhibiting <br />artists . The NPR Listener is 2 .5-3 times more likely to attend an art gallery or art <br />show than the average radio li stener. T= thirds of listeners are between ages 35- <br />64 . NPR Listeners have a median household income of $92 ,900 ; US average is <br />$59,400 . <br />-Advertise at other arts events such as Art ist Trust auction, Museum of MN Art in <br />LaConner, Art at Work in Tacoma, Bellevue Arts Museum, Terrain in Spokane. <br />These opportunities are very low entry and go directly towards arts audiences. <br />4 . Event expenses for anniversary events -$5,000 <br />Gallery One plans to host t= major celebrations in addition to our regular line-up <br />of First Fr iday Art Walks , classes and events . July 6 we will celebrate the beginning <br />of Gallery One and host a birthday party to open our Anniversary Exhibit. <br />September 22 , we will host Paint Ellensburg on site. Funding =uld support a <br />sound system for the building to cover the three floors and other expenses such as <br />equipment rentals. <br />5 . Exhibition Support -$5,000 <br />Experience shows us that Vlklen we exhibit artists from outside communities (such <br />as Tri-Cities, Montana and Seattle), it draws their supporters as well. In order to <br />draw more established artists and create a more diverse exhibition calendar, we <br />seek funding to support the transportation of ar!V;Ork and the artists' stays . <br />Examples for 2018 include : <br />-A 50th Anniversary exhibit of a goal of 100 artists <br />-A traveling exhibit of photo boards to seven locations with the hashtag #g1 arts . <br />-Hosting a national call for metal arts . Last year, this exhibit hosted 34 artists from <br />out of state , 12 from outside of Kittitas <br />-Delivering artV;Ork/ artist stipends <br />-Nat ive artists exhibit Vvith Joe Feddersen from Omak <br />-Veteran artist exhibit from out of state <br />2500 charac ter lirrit <br />C. Wiat strat eg ies will you use to ass ist in rrarketing all of Kitt itas County as a tourist dest inati on w tt h you r <br />evenVproject fu nding req uest? <br />Gallery One will follow the guidelines and requirements for advertising expenditures <br />of Lodging Tax funds Vlklen called for . We can provide the addresses of all <br />distribution sited as well as the portion of the mailing list to receive the booklets In <br />addition we will place the logos on our website year-round and continue to link to <br />other destinations on our visit us page http ://www.gallery-one.org /visit-us/. <br />Also , please see the extensive list of collaborations and partnerships with other <br />organizations Vlklich includes the use of our facility for major events (JIV , Brewfest), <br />co-promotion of activities and value added content. <br />2500 character lirrit <br />Application Questions: Part 3 ------------------------------ <br />41 Collaboration <br />If your organization collaborates or has created partnerships with other organizations, groups, or other <br />events, how is this accomplished?
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