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City of Kittitas 2017 <br />Year Round 2017 <br />BRANDING &WEBSITE <br />Logo Creation with Branding Packet 5 2,000.00 <br />Website Creation S 2,350·00 <br />ONLINE <br />Online Marketing *17,500 00 <br />AdProduction 8 2.275.00 <br />OrganicPosts *2,800.00 <br />PRINT <br />Postcard (5x7)printing *263-02 <br />Shipping *34.13 <br />Daily Record SurveyAds $1,000.00 <br />TOWN HALL MEETINGS <br />Genesis Marketing Facilitation Fee 8 500.00 <br />Genesis Marketing Travel $350.00 <br />Consulting fee for Tripp Muldrow $750.00 <br />TOTAL *29,822.15 <br />Campaign Overview <br />BRANDING &WEBSITE :LIVE BY JUNE 1 <br />Website creationby Evasiv Design:$2,350.Live by June 1. <br />Social Media accounts on Facebook,Instagram,Twitter,and Google +,at no charge. <br />Logo design and branding with Branding Packet for City of Kittitas by Genesis Marketing for $2000. <br />ONLINE :3o days prior to event <br />Organic Postings will be 3 times per week on Facebook,Instagram,Twitter,and Google +from <br />June 1 to December 31 at rate of $4oo/mo <br />Online advertisingon platforms such as Facebook,Instagram,Twitter,Remarketing,YouTube, <br />Google,Bing,Yahoo at rate of $2,500/mo (will determine at time of placementwhat is most <br />valuable). <br />Paid Ad Campaigns will target all of Kittitas County,plus Moses lake,Wenatchee,Yakimaand <br />Snoqualmie,as well as the Seattle/TacomaMetro Areas. <br />PRINT:June and September <br />Postcard Printing for 2 runs through U-Printing. <br />Each set of printings:500 qty 5X7 postcards.2 sided printing.SEE ISSAQUAH EXAMPLES <br />FOR REFERENCE.Pricing:$131.51 printing per run and $17.07 shipping per run. <br />Daily Record Ad for Survey-1/4 page est $1,ooo for 2 ads <br />Partnership Budget Approval <br />All added value estimates are not confirmed until the buy is placed and varies on availabilty, <br />final budget,and station discretion This partnership will be handledthrough the Kittitas <br />County Chamber office and agency of record Genesis Marketing.Upon Signature below,initial <br />50%ofhudget will be invoicedand due within 30 days.All invoices will be submitted to you by <br />Amy McGuffin withthe Kittitas County Chamber of Commerce and will be due within 30 days <br />of invoice. <br />A bulleted list of topies for scripts and online ads,as well as any logos and photos desired must <br />be provided a minimum of 1month prior to each buy's "air"date.Any proofs must be approved <br />within 48 hours or they will run as is.In addition,there will be a fee to any additional radio or <br />TV ad revisions after the spots are alreadyproducedprovided that the scripts match the <br />producedspot &pronunciation is correct. <br />tasa en and d below <br />Dutr. <br />Kittitas County Chamber:Ome;9/29/2016 <br />(AmyMcGußird <br />Campaign may be modified Initial <br />9/29/2016 I:35 PM