Laserfiche WebLink
[Gallery One Visual Arts Center Application for Lodging Tax][2016] <br />APPLICATIONQUESTIONS <br />Please answer each question completely,in the order listed,on a separate sheet attached to this application. <br />Please include any supporting data within the response narrative. <br />1.Please provide a description of your projectlevent and identify the specific tourism <br />audience/marketthat your organization will target with these funds.Include an itemized list of <br />exactly how any grant funds awarded will be utilized. <br />About:Gallery One seeks funding to market and advertise our 2017 exhibits and events.These 90- <br />plus offerings include but are not limited,to our adult classes,such as Sip &Paint;our popular Pecha <br />Kucha talks;our unique exhibitions that highlight artists from the region and beyond and our annual <br />events such as Paint Ellensburg,Soup Line and Confab. <br />Market:Our primary audience from beyond the region includes those with identified interest in the <br />arts including towns with university communities such as Spokane,Tri-Cities,Tacoma and Seattle as <br />well as arts centers and organizations such as those in Moses Lake,Winthrop and La Conner.Our <br />secondary audience includes those visiting for other reasons (other events and conferences)who also <br />have an interest in the arts <br />Strategy:Our strategy is four-fold:1)enhance our online and tv presence through a partnership with <br />the Kittitas County Chamber;2)distribute print advertising to arts organizations and events <br />throughout the state and continue NWPR advertising;3)enact phase two of our 50th anniversary <br />planning through new branding materials and promotion;4)support exhibit expenses. <br />Itemized List <br />Partnership with Chamber for online and tv presence $19,100 <br />Print advertising state-wide and NWPR <br />$6,00Õ¯¯ <br />50*Anniversary branding and promotion <br />$4,00Õ¯¯ <br />Exhibition support $3,000 <br />Gallery One Visual Arts Center has provided exhibitions and arts education to Ellensburg residents,Kittitas <br />County,and out-of-town visitors for 48 years since it was founded in 1968.Our longstanding reputation as <br />a place to experience contemporary visual arts in Kittitas County is evident in our community support and <br />increasing visits from tourists.In 2017,we will hold approximately 90 events that include our workshops <br />such as Sip and Paint,Pecha Kucha and First Friday artwalk.Open seven days a week,Gallery One draws <br />visitors from nearby Yakima,Seattle,Spokane,the Tri-Cities and elsewhere around the state.We estimate <br />that 37%of our visitors are from out of Kittitas County (see data below).In addition to rotating our <br />exhibits monthly,we offer a gift store for visitors (which received an award from the Chamber for <br />Tourism),art workshops for children and adults,special events and facility rentals. <br />2