Laserfiche WebLink
Advertising Reimbursements <br />Contractors seeking reimbursement from Lodging Tax Funds for advertising expenditures must <br />adhere to the following guidelines and requirements for each type of advertising media utilized: <br />A.Print Advertising: <br />1.Print advertising placed with any media provider which operates exclusively outside of <br />Kittitas County may be reimbursed at 100%of the cost,including any production <br />costs.To operate exclusively outside of Kittitas County,the provider must not be <br />physically located in the County and/or not distribute any media within the County. <br />2.Print advertising placed with any media provider which operates inside Kittitas County <br />may be reimbursed as follows: <br />a.For date-specific events,advertising the day of the event and up to 10 days prior <br />to the event may be reimbursed at 100%of the cost,including any production <br />costs. <br />b.For seasonal or year-round events,or for date-specific events outside of the time- <br />frame in Section 2 A,(2)(a)above,advertising reimbursement requests must include a <br />statement from the media provider specifying the percentage distribution to areas <br />outside of Kittitas County.Reimbursements will be allowed for the amount distributed <br />outside of Kittitas County,including any production costs. <br />B.Television Advertising. <br />1.Television advertising placed with any media provider outside the Yakima/Kittitas <br />DMA will be reimbursed at 100%of the cost,including any production cost. <br />2.Television advertising placed with any media provider inside the Yakima /Kittitas <br />DMA will be reimbursed as follows: <br />a.For date-specific events,advertising the day of the event and up to 7 days <br />prior to the event may be reimbursed at 100%of the cost,including any <br />production costs. <br />b.For seasonal or year-round events,or for date-specific events outside of the <br />time-frame in Section 2 B,2(a)above,advertising may be reimbursed at the rate <br />of 70%of the total cost,including any production costs. <br />C.Online Advertising: <br />1.Online advertising and promotion may be reimbursed at 100%of the cost,including <br />any production cost. <br />2.Streamed media (radio,television,other)requests for reimbursement must in- <br />clude a statement from the media provider specifying the percentage of recipients <br />which are outside of Kittitas County.Reimbursements will be allowed for the <br />percentage distributed outside of Kittitas County,including any production costs. <br />County-wide Lodging Tax Application P a ge |7