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In partnership with Kittitas County Chamber of Commerce and Genesis Marketing <br />Charter Cable Tri -Cities $ 2,000.00 <br />Wenatchee area radio $ 1,000.00 <br />Online $ 1,500.00 <br />TV Production & Voice Over $ 1,650.00 <br />Total budget $ 6,150.00 <br />Bonus received as a partner of the Ellensburg Tourism Campaign: <br />Exposure from MyEllensburg.com social media posts promoting <br />upcoming events Exposure on MyEllensburg.com <br />Campaign Overview: <br />"Once the order is booked Genesis will declare official number of ads this buy will receive <br />TV :30 ads "Estimated # of ads Charter Cable Tri -Cities <br />TBD <br />Facebook <br />Campaign will target North Bend, Moses Lake, Yakima, Chelan <br />and cities within a one hour drive from Huffman Farms. With a <br />$1000 30 -day budget, between 204,000 and 230,000 people are <br />expected to be reached <br />In addition to partnering with the chamber of commerce and Genesis Marketing, we will be <br />utilizing the following marketing tools as well and will seek reimbursement if and when <br />applicable: <br />• Groupon.com offer/Facebook campaign built around the offer and targeted to specific <br />west side zip codes and demographics - $500 <br />• Parades - $750 <br />• KXLE Radio - $500 <br />• University banner - $850 <br />• BusyBee Magazine (Greater Yakima) - $500 <br />• Visitor Guide - $500 <br />• Daily Record - $300 <br />• Bloggers - $500 <br />• Posters - $200 <br />County -wide Lodging Tax Application P a g e 11 <br />