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We would like to use more sophisticated tools, but need some help. We know that the <br />Lodging Tax Small Scale project funds are providing $5,000 for tourism survey equipment <br />and $20,000 for the county's administrative costs for the Kittitas Valley Event Center. <br />RTown Community is asking for $1,500 for similar help. This would be a great benefit to us <br />especially since Roslyn does not have the advantage of having motels like Ellensburg or Cle <br />Elum where we can interact with owners to determine the increased number of guests <br />during an event <br />The 2017 Arts in Roslyn will also have an ongoing presence in businesses where Roslyn <br />Artist Guild members will hang art throughout the year. It is a year round event. <br />Marketing Strategies: Our posters and banners demonstrate the level of creativity that we <br />hold as a standard and have the impact of showing people the quality of art that can be seen in <br />Roslyn. As we did during 2016, we will distribute informational flyers, cards and posters <br />through King, Pierce, Snohomish, Island and Whatcom counties as well as in eastern <br />Washington counties outside of Kittitas, focusing on bookstores, coffee shops and art stores. <br />Because Roslyn has a never-ending parade of tourists who visit shops and restaurants in town, <br />Roslyn business will have posters and cards available for those tourist to take beginning in <br />February. <br />RTown Community had an arts -focused booth during 10 of the 14 Roslyn Farmers Markets and <br />will do so again during the summer of 2017. For a donation, people may have old or new <br />posters (not purchased with Lodging Tax money). We will give posters to people who <br />demonstrate they are from 50 miles away with the intent of hanging them in public places <br />A key partner for the past two years has been the Suncadia Resort which featured the Art <br />Festival in their June and July event guides, placed cards in their many guest rooms, and <br />emailed a copy of the poster to over 1,800 clients. Over 1,000 cards were distributed to guests <br />in the Lodge over the summer. <br />As we did in 2015 and 2016, we will put timely advertisements in the Northern Kittitas County <br />Tribune's Visitor's Guide and the Daily Record as well as in special publications, notably <br />Visitors/Summer Guides from the NKC Tribune, amd the Stranger, a widely distributed Seattle <br />publication. <br />We are planning on doing some streaming advertisement through social media including <br />Facebook. We are requesting some funds to pay for tourist survey tools to improve our counts <br />of visitors. <br />We plan to collaborate with the three lodging businesses that will be in town. Hopefully by <br />August 2017, the Hotel Roslyn will be completed. This is a new 14 -bed hotel. We also will <br />work with the Spruce Moose Inn and the Huckleberry House. <br />Page 14 <br />