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II <br />Staying overnight in 2nd homes <br />or with friends <br />Competitors: 10 <br />Spectators: 200 <br />III <br />From another State or Country <br />Competitors: 3 <br />Spectators: 50 <br />For the 2016 show, we partnered with the Kittitas County Chamber/Genesis Marketing for our <br />marketing campaign. During the campaign, we had 4,533 Facebook clicks and we reached <br />108,456 people. We had 45 competitors and 2500+ spectators. We know this by surveying <br />spectators and obtaining addresses from raffle ticket entries. <br />We plan to partner again with the Chamber with the addition of television advertising for 2017. <br />3) I. The HCLS is a date specific event that takes place on Saturday and Sunday of Labor Day <br />weekend. <br />II. For the 2017 Show we plan to continue with our marketing campaign using Social Media, <br />Radio, and Print Ads. In 2017 we will add Television marketing to our campaign to reach <br />additional tourists from throughout the Northwest. The proposal received from the Kittitas <br />County Chamber/Genesis Marketing is $4,500. With this we will receive $662.50 (see <br />attachment) added value. <br />III. There is no admission fee for Log Show spectators. This allows families attending the <br />event to spend additional funds at other events occurring in Kittitas County over Labor Day <br />weekend. In our marketing campaigns and materials we will include the additional Kittitas <br />County events available Labor Day weekend (Kittitas County Fair and Rodeo, Roslyn Farmer's <br />Market, Roslyn Coal Miner's Day, The Heritage Festival). <br />4) In addition to the Lodging Tax, the HCLS has applied for grant funding from the Suncadia <br />Enhancement Fund/RDA. <br />Each year we have numerous in-kind volunteer hours and equipment donated for the operation <br />of our show. The HCLS board/committee group only has 10 members; our show would not be <br />possible without the numerous volunteers and in-kind donations. <br />Our vision for the future includes permanent show grounds, and we hope to pursue additional <br />grant funding to secure a permanent home. <br />5) The HCLS has partnered with the Kittitas County Chamber/Genesis Marketing for our <br />advertising campaign. We also cross -promote with the Heritage Festival, Roslyn Farmer's <br />Market, Coal Miner's Festival and the historic Roslyn Labor Day Parade. We partner with <br />Woods Logging Supply, Sedro Woolley, Washington for use of saws for our events. This <br />H <br />2017 Lodging Tax Fund Application Page 2 of 3 <br />