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television, print media, direct mailers, and radio. We estimate attendance for this event is 2,000. 1,200 <br />people were counted at one time in the middle of the Farmers Market alone during the arts parade. <br />-Hometown Holidays runs from November to December and works to promote the entire county <br />throughout the holiday season. The EDA works with the Daily Record to create the annual Hometown <br />Holidays publication that covers events in Ellensburg, Roslyn, Cie Elum, Kittitas and more. The EDA <br />also host multiple events such as Cookie Scavenger Hunt, Plaid Friday, Moments to Remember, Girls <br />Night Out, and Teddy Bear Tea. Lodging Tax monies would be used to market these events via social <br />media, direct mailers, television, radio, and print media. Estimated attendance for all events is 4,000 plus <br />the general uptick in traffic that downtown sees during this season. <br />-The EDA prints over 20,000 downtown maps annually to be distributed to CWU, local hotels, and <br />downtown merchants. We also provide them for events like First Friday Art Walk and conferences. <br />Lodging Tax money would help print these maps in house. <br />