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LT-2018-021-KVEC
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01. January
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2018-01-16 10:00 AM - Commissioners' Agenda
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LT-2018-021-KVEC
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Last modified
1/16/2018 3:01:10 PM
Creation date
1/16/2018 9:15:38 AM
Metadata
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Meeting
Date
1/16/2018
Meeting title
Commissioners' Agenda
Location
Commissioners' Auditorium
Address
205 West 5th Room 109 - Ellensburg
Meeting type
Regular
Meeting document type
Supporting documentation
Supplemental fields
Alpha Order
u
Item
Request to Approve the 2018 Lodging Tax Agreements
Order
21
Placement
Consent Agenda
Row ID
41806
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ONLINE: SOCIAL MEDIA <br />Google Display Network Advertising <br />KVEC 2018 <br />$ 1,200.00 <br />Online Paid Ads: Facebook/ Instagram plus boosts $ 2,500.00 <br />Ad Production <br />tiADIO <br />KPQ FM <br />PANDORA <br />Production <br />CruZin' Magazine -1/4Pg ad <br />Ad design <br />Poster Print <br />Poster Design <br />$ 400.00 <br />$ 150.00 <br />TOTAL: $ 8,475.00 <br />..... .. <br />�nrrtiJnlplxi�rni�iei� <br />Online <br />Paid Online Advertising: <br />Google Display Advertising : March, April <br />Social Media in May <br />Website advertising in April <br />Paid Facebook & Instagram + Google advertising for 6o days prior to event. classic <br />car, people who like Hot Rod Magazine, Top Gear TV show, etc. Get particular. <br />Area we used for Cruise Cle Elum was: Seattle -Tacoma DMA, Yakima, Kennewick, <br />Pasco, Richland, Moses Lake, Spokane <br />18-65+ <br />Radio - Pandora <br />KPQ to run 14 days prior to event. Pandora to run 20 days prior to same areas as <br />online. <br />MyEllensburg.com/CentralWashingtonColor.eom Added Value <br />Post shares and organic posts highlighting event from MyEllensburg and CentralWashingtonColor pages. <br />Partnership Budget Approval <br />All added value estimates are not confirmed until the buy is placed and varies on <br />availabilty, final budget, and station discretion. This partnership will be handled <br />through the Kittitas County Chamber office and agency of record Genesis <br />Marketing. Upon Signature below, initial 50% of budget will be invoiced and due <br />within 3o days. All invoices will be submitted to you by Amy McGuffin with the <br />Kittitas County Chamber of Commerce and will be due within 3o days of invoice. <br />9/27/2017 5:24 PM <br />
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