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Response 3: <br />Measuring Results* <br />Response 3 A: <br />Measuring Results* <br />Response 3 B: <br />Measuring Results* <br />Response 3 C: <br />Measuring Results* <br />What tools will you use to measure your event's irrpact on tourism? Rease be specific and provide examples. <br />Various different surveys are conducted to help measure the impact of tourism. <br />Each show has conducted surveys capturing information such as: where shoppers <br />come from, is this their first time to Ellensburg, did they stay the night and what are <br />they doing while in town <br />Block rooms have been set up with a local hotel allowing us to track the number of <br />night stays specific to that hotel. <br />Vendors are surveyed on how many stay the night, what type of lodging and how <br />many nights are stayed. <br />Partnering with the Chamber of Commerce to send an electronic survey to all the <br />followers of the tourism campaigns; tracking if they came to the event, did they stay <br />the night, if so where and what did they do while in the area. <br />Social media surveys are conducted collecting date on where people travel from, <br />did they stay the night and what did they do while in town. <br />2500 character linit <br />A. Is your project/event year-round or is R seasonal or date -specific? <br />G Year Round r7 Seasonal M Date Specific <br />Your selection here should be supported by the dates you provided above, in the Project or Event Information section. <br />B. Mat strategies will you employ to assure you are attracting tourists fromat least 50 miles away? <br />Ellensburg's centralized location in Washington encourages visitors to travel from <br />all corners of the state. <br />Target marketing will assure I am attracting tourists from at least 50 miles away. <br />Marketing advertising money will be used in the Seattle/Portland market as well as <br />Canada and Central Washington area including Wenatchee, Moses Lake and Tri - <br />Cities to name a few. <br />Not only do shoppers come from all over, but vendors do as well, with places like <br />Sandpoint ID., Hermiston, OR., Waterville, Moses Lake, Puyallup, Edmonds, <br />Spokane and more. These vendors all have their own following of fans which will <br />travel to catch them at their next show. <br />2500 character lint <br />G What strategies will you use to assist in marketing all of IGttitas County as a tourist destination with your <br />event/project funding request? <br />Marketing is the key strategy to promoting the entire County. Junk-tiquen's website <br />and social media will like and share the tourism campaigns of Ellensburg, Cie Elum <br />and the County. There are links to accommodation locations, dining and events <br />county -wide on the Junk-tiquen website. I will cross promote by partnering with <br />fellow events such as the Roslyn Vintage Trailer Rally, Thorp Mill Antique Show <br />and others. <br />2500 character limit <br />Application Questions: Part 3 <br />41 Collaboration <br />If your organization collaborates or has created partnerships with other organizations, groups, or other <br />events, how is this accomplished? <br />U <br />