Laserfiche WebLink
Response 1: Description: Gallery One seeks funding to market, advertise and produce our 2018 <br />Project/Event exhibits and events surrounding our 50th Anniversary. The 100 -plus offerings will <br />Description* include but are not limited, to our adult classes, such as Sip & Paint, our popular <br />Pecha Kucha talks, our unique exhibitions that highlight artists from the region and <br />beyond (specifically our 50th Anniversary exhibit) and our annual events such as <br />Paint Ellensburg, Soup Line and the return of an Artists' Homes and Studio Tour. In <br />addition we wall host a statewide ceramics symposium and have been invited to host <br />a statewide arts advocacy conference (TBD). <br />Market: Our primary and immediate market will be those that have exhibited and or <br />been a part of Gallery One's 50 years of history. Our records list currently has <br />3,629 artists, past board members, members and customers that have been a part <br />of our history. Our secondary audience from beyond the region includes those with <br />identified interest in the arts from Spokane, Tri -Cities, Tacoma and Seattle as well <br />as arts centers and organizations such as those in Tw isp, Spokane, Richland, <br />Tacoma, Wenatchee, La Connor and Issaquah. Our tertiary audience includes <br />those visiting Ellensburg for other reasons who also have an interest in the arts. <br />Strategy: Our strategy is five -fold: <br />1) distribute 10,000 copies of a 16 -page anniversary booklet to our database and <br />partner communities and organizations <br />2) distribute print advertising to arts organizations and events throughout the state <br />to our partner communities <br />3) continue NWPR advertising <br />4) enhance facility amenities to support expanded Paint Ellensburg and Birthday <br />celebration (to include studio tours, reception and brunch) <br />5) support artist and exhibit expenses <br />Itemized List <br />1) Anniversary booklet production, mailing and printing expenses for outside of <br />Kittitas County $2,750 <br />2) Print advertising state-wide and NWPR radio advertisements $9,500 <br />3) Facility improvements for anniversary events such as 50th Anniversary and <br />Paint Ellensburg $5,000 <br />4) Artist and Exhibit Expenses $5,000 <br />2500 character limit <br />List of Intended Use of Funds* <br />1) Anniversary booklet expenses for outside of <br />Kittitas County $2750 <br />2) Print advertising state-wide and NWPR radio <br />advertisements $9,500 <br />3) Facility improvements for anniversary events such <br />as 50th Anniversary and Paint Ellensburg $5,000 <br />4) Artist and Exhibit Expenses $5,000 <br />21 Projections of Increased Tourism <br />Please provide the following estimates of how any money received will result in increases in the number of people <br />traveling for business or pleasure on a trip: <br />1. Away from their place of residence or business and staying overnight in paid accommodations; <br />2. To a place fifty miles or more away from their place of residence or business for the day or staying overnight; <br />3. or from another country or state outside of their place of residence or business. <br />You must provide the evidence utilized in determining your projections. <br />